Emirates Airline Signs Eight Memorandums of Understanding Including with JNTO

Emirates Airline has signed eight memorandums of understanding with the Japan National Tourism Organization (JNTO) and other national tourism boards.

The announcement was made on the opening day of the Arabian Travel Market (ATM) in Dubai, United Arab Emirates (UAE). The memorandums were signed with JNTO as well as the tourism boards or ministries of Sharjah, the Philippines, the Maldives, the United Kingdom, Thailand, Uganda, and Hungary.

With JNTO, they agreed to support the expansion of tourism demand between Japan and the Middle East, share data and conduct joint analyses, and carry out promotional campaigns to raise awareness of Japan and boost inbound tourism.

Agreements with other tourism boards and ministries also include tourism promotion, marketing campaigns, and attracting members of the travel industry and media.

Emirates Airline aims to leverage its network covering more than 140 destinations to attract a large number of travelers and promote tourism throughout the UAE.

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