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Alaska Airlines and Hawaiian Airlines have obtained a Single Operating Certificate (SOC) from the U.S. Federal Aviation Administration (FAA).
The two carriers will maintain both the Alaska Airlines and Hawaiian Airlines brands, enabling customers to enjoy each airline’s distinct brand experience, an expanding global network, and loyalty program benefits.
Flights operated by Hawaiian Airlines will continue to use HA flight numbers, but some may receive new numbers to avoid duplication between the brands. Next spring, the passenger service system will be integrated and all flights will transition to AS flight numbers. Flights operated under the Hawaiian Airlines brand will be clearly presented across all digital channels, together with imagery of the aircraft tailfin.
Going forward, the companies will proceed with integrating systems as well as flight crews, airport staff, and maintenance teams. Next spring, Hawaiian Airlines will also join the oneworld airline alliance.