Japan Airlines (JAL) and Gifu Prefecture will offer Hida beef in their international flight lounges for a limited time.
As part of efforts to strengthen the Hida beef brand overseas and to expand inbound tourism demand, they aim to showcase the appeal of Hida beef to international travelers. A Hida beef promotion corner will be set up in the lounges, where information will be provided to promote restaurants in Japan and overseas that serve Hida beef.
The beef will be served in the “JAL First Class Lounge” at Narita Airport and Haneda Airport in Japan. This is the first time that a branded beef has been served in these lounges. The offering period will run from March 16 until mid-April.
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