Sanrio Puroland, an indoor theme park in Tokyo operated by Sanrio, will revise the variable pricing range for its passport tickets for visits starting August 1.
For adults, the Day Passport will range from 3,900 to 6,900 yen, and the Afternoon Passport from 2,800 to 4,600 yen. This represents a maximum increase of 1,000 yen for the Day Passport and 600 yen for the Afternoon Passport.
The number of visitors to Sanrio Puroland has remained at a high level, and the average spending per guest has been rising thanks to strong sales of park-exclusive merchandise and food and beverages. By increasing the number of price tiers, the park aims to further smooth out fluctuations between busy and off-peak visitation periods.
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