Ishikawa Prefecture and the Ishikawa Prefecture Tourism Federation are exhibiting a booth at Tourism EXPO Japan 2026, currently being held at Tokyo Big Sight in Ariake, Tokyo.
The booth is located at East Hall 7, L-10. It features a central lantern-style symbol tower and a photo spot inspired by the yukitsuri snow supports at Kenrokuen Garden. Visitors can enjoy pairings of Ishikawa sake and sweet shrimp, as well as samples of local confectionery. A prize drawing offers items including Wajima lacquerware and Kutani ware, while the official mascot, “Hyakumansan,” will also appear three times daily.
The event runs for four days, from September 24 through 27, with September 26 and 27 open to the general public. Opening hours are from 10 a.m. to 6 p.m. each day, except for the final day, when it closes at 5 p.m. September 24 and 25 are reserved for business meetings for industry professionals, and general visitors will not be admitted. Advance tickets for public days are 1,200 yen, while same-day tickets are 1,500 yen. Admission is free upon presentation of a student ID.
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