Matsuya Ginza to Open ‘The Peninsula Boutique & Cafe’ on December 15th

The Peninsula Boutique & Cafe interior

Matsuya Ginza will open ‘The Peninsula Boutique & Cafe’ in its basement level confectionery section on December 15th.

The new store, the first in Japan, adopts the Peninsula Green theme introduced in the 2021 renovation of the flagship hotel, The Peninsula Hong Kong. To date, three stores have been launched across Shanghai and London.

Boasting a total of 20 seats including table and counter seating, the space spans approximately 84 square meters, making it the largest of its kind in Japan. For the first time in Japan, a dedicated beverage counter, including a cafe area, will be available. About seven varieties of cakes such as Mango Pudding and seasonal cakes, as well as approximately 20 types of drinks including coffee, tea, Chinese tea, and juices will be offered. Cake sets, which include a cake and a drink, start from 1,540 yen.

The retail section will offer approximately 100 items, including chocolates, teas, Chinese teas, gourmet sauces such as XO sauce, Mango Pudding, fresh cakes, and bakery products.

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