JR East Sets Up Shinkansen e-Tickets Between Sendai and Fukushima Stations, Also Launches a Points Return Campaign

East Japan Railway Company (JR East) will start selling “Shinkansen e-Tickets (Special Discount 1)” for rides starting from October 1st on the Sendai-Fukushima station segment.

These are e-tickets available exclusively to Ekinet members, limited to certain trains, seats, and segments. The product setting and usage period for “Shinkansen e-Tickets (Special Discount 1) 30% Off” is from October 1st to November 30th, and for “Shinkansen e-Tickets (Special Discount 1) 20% Off” is from December 1st until September 30th, 2025. Tickets will be on sale from 10 AM one month prior to the ride date until 11:50 PM the day before. The sale segment covers between Sendai and Fukushima stations on the Tohoku Shinkansen, and the ticket is valid for “Yamabiko” trains. The fare for the ticket and reserved seat express ticket is 2,470 yen with a 30% discount and 2,830 yen with a 20% discount (regularly 3,540 yen).

A “Touch and Go! Shinkansen Points Return Campaign” will be held from October 1st to December 31st. This campaign is for people who use the unreserved seats of the Tohoku Shinkansen “Yamabiko” between Sendai and Fukushima stations or between Fukushima and Koriyama stations more than twice a month via “Touch and Go! Shinkansen”. Every month, 1,000 users will receive 500 JRE POINTs as a gift. After registering for JRE POINT, registering a Suica to JRE POINT, and entering through a special website are required.

Special rates are set for Shinkansen e-tickets (JRE POINT benefits). The usage period is from December 1st, 2025, until February 28th, 2025. The eligible segments and trains are the designated seats on the Tohoku Shinkansen “Yamabiko” between Sendai and Fukushima stations and between Fukushima and Koriyama stations. Tickets are on sale from 10 AM one month before the ride date until 4 minutes before departure time on the day, and no later than 11:24 PM. The exchange point number is 1,000 points for both segments (regularly 2,160 points).

With the implementation of various discount products, sales of the W (Double) ticket between Sendai and Fukushima stations and between Fukushima and Koriyama stations will end on September 30th.