Noguchi Tourism Management is set to open ‘BOUROU LAKE TOYA’ this winter.
‘BOUROU’ is the first brand for inbound tourists by Noguchi Tourism’s luxury brand ‘NOGUCHI Tower’. The brand concept is ‘the aesthetic of the in-between’. Located amidst the great nature of Hokkaido, the facility offers experiences of the ambiguous boundaries of time and space, and the threshold between the everyday and the extraordinary.
The building has 9 floors above ground and 1 underground. There are a total of 20 rooms in 7 different types, each featuring an open-air bath with a lake view. Guests can enjoy the lake’s fireworks shows held every night from spring to autumn from the rooftop terrace or fire pit terrace. The cuisine features dishes made with ingredients from Hokkaido, and there is also an all-inclusive lounge.
Access is about a 15-minute drive from the Do-o Expressway Abuta Toyako Interchange (IC).
