Emirates Airlines has collaborated with the luxurious organic brand VOYA from Ireland to create a new limited-edition fragrance.
In the development process, they researched international and industry trends to develop a fragrance that represents both brands. Inspired by the global nature of Emirates Airlines, they gathered natural essential oils from various destinations. The design of the bottle is inspired by the ultimate travel image: a sunset sinking into the sea.
The men’s fragrance is a gentle and spicy scent blended with bergamot, pepper, and white flowers, while the women’s fragrance is finished with a delicate and invigorating scent of honeysuckle, neroli, and citrus.
The fragrance will be placed in the restrooms of first and business class on over 400 flights daily, with an expectation to order several hundred thousand 50ml bottles annually.
Emirates Airlines and VOYA offer passengers shampoo, conditioner, body wash, cleanser, body moisturizer, hand wash, soap, and hand cream.
