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60th Anniversary Campaign for the Launch of Chicken Bento
JR East Cross Station is launching a campaign to celebrate the 60th anniversary of its Chicken Bento.
To commemorate the 60th anniversary, the Chicken Bento will be sold in a limited edition design package from October 1, 2024, to the end of September 2025. Both the package and the chopstick sleeve will feature a limited design.
As a limited time offer, from October 1, 2024, to March 31, 2025, the “Chicken Bento Deluxe”, supervised by the head chef of The Tokyo Station Hotel, will be sold. It is based on the classic Chicken Bento and also uses a heating container. The price is 1,380 yen (tax included). It will be available at Ekiben stands in Tokyo, Shinjuku, Ueno, and Omiya stations.
Moreover, there will be a giveaway campaign on the official X account of Ekibenya Matsuri. On the first day of the campaign, October 1, original 60th-anniversary sticker seals will be distributed at the Ekibenya Matsuri Grandsta Tokyo store.
The translation may not be accurate.