American Express has started a collaboration between its points program “Membership Rewards” and Amazon.
Through this collaboration, customers can use “Membership Rewards” points at a rate of 1 point = ¥0.3 for purchases on Amazon. Those registered with the “Membership Rewards Plus” program can use points at a rate of 1 point = ¥0.5.
To commemorate the launch of this collaboration, a campaign is being held where customers who register for the Amazon Partner Program and use 500 points or more in a single transaction by April 30 will have a chance to win up to 100,000 points.
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