JAL has been providing the travel handbook ‘Beyond Guide’ since June 1.
It was produced in collaboration with HERALBONY, with whom they have signed a business partnership. Based on the voices of people who feel anxious about traveling, it compiles pre-flight information and responses to troubles in a Q&A format for each step of the airplane boarding process. It is currently available on JAL’s website and will be distributed in paper form, such as pamphlets, in the future.
Additionally, paper cups featuring a work by author Shiraku Mizugami, titled ‘Title Unknown,’ are being offered in international and domestic in-flight services for June and July. These were previously offered in October and November 2024. Furthermore, the auxiliary belt for body stabilization, offered to passengers who have difficulty maintaining a seated position, has been revamped since the end of May.
