It will acquire shares from EagleTree Capital, a New York–based investment firm, and others. EagleTree Capital has invested in Northstar Travel Group since 2016. The existing management team will continue operating the business as an independent subsidiary. Subject to regulatory approvals and other conditions, the transaction is expected to close as early as September.
Founded in 2001 and headquartered in Rutherford, New Jersey, USA, Northstar Travel Group provides event operations, digital media, industry research, and marketing solutions for the travel industry. It owns 14 media brands, including “Travel Weekly,” “Business Travel News,” and “Phocuswright.”
Going forward, JTB expects to expand the geographic reach and business domains of Northstar Travel Group’s existing brands, broaden digital products that leverage AI and data, and strengthen customer-facing services and solutions by utilizing its global network and advanced marketing solutions.
Positioning global business expansion and business model transformation as key strategic pillars to achieve medium- to long-term growth, the JTB Group says it will leverage Northstar Travel Group’s up-to-date global industry intelligence, industry network, and marketing solutions to accelerate the group’s growth while contributing to the development of the travel industry.
