IHG Hotels & Resorts will hold the “Traveling Hotel by IHG” event in Shibuya, Tokyo, Japan, from November 22 to 24.
After you intuitively choose three door tags based on your “mood,” the “activities you seek in a trip,” and “travel inspiration,” hand them to the concierge at the counter to experience a roughly 90-second video tailored to your selections in a space modeled on a hotel guestroom. The pop-up will also feature scent-driven effects and a photo booth. Limited-quantity, event-exclusive fragrance door tags will be available, and five people each day who answer a questionnaire via IHG’s official LINE account will receive 50,000 points.
In addition, a diagnostic-style campaign will run on the official LINE account from November 5 to 24. From among those who add the account as a friend, participate in the quiz, and then newly register as a member via the mini app, 10 winners will be selected by lottery to receive 50,000 IHG One Rewards points.
The venue is Urban Core Space on the first floor of Shibuya Scramble Square in Shibuya, Tokyo, Japan. Admission is free. Hours are 11:00 a.m. to 6:00 p.m.
IHG Hotels & Resorts operates 20 brands in more than 100 countries worldwide. In Japan, it operates 10 brands including InterContinental, Kimpton, Crowne Plaza, and Holiday Inn.
