JAL and Bic Camera Launch New Year Double Mile Campaign with Factory Tour Invitation

JAL and Bic Camera Launch New Year Double Mile Campaign with Factory Tour Invitation

Japan Airlines (JAL) is running the “Bic Camera New Year Mile-Up Campaign” from January 1 through March 1.

JAL is increasing the number of miles awarded for purchases made at Bic Camera stores, doubling the usual rate from 3 miles to 6 miles per 100 yen spent. For mile-to-Bic Point conversions, during the campaign period only, 10,000 miles can be exchanged once per person for 11,000 Bic Points.

Customers who register for the campaign, spend at least 3,000 yen at Bic Camera stores, and accrue miles from their purchase will be entered into a lottery in which 50 pairs (100 people) will be invited to the “JAL Factory Tour SKY MUSEUM” in Japan. The tour plan includes an in-flight meal experience course, serving international flight Premium Economy Class and Economy Class in-flight meals from the “RED a table” menu.

The factory tours will be held on April 4 and May 6, and the time for both days will be from 12:50 p.m. to 3:40 p.m. The lottery drawing is scheduled for mid-March. Participants must be elementary school age or older, and elementary school students must be accompanied by someone aged 18 or over.

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