Niigata Prefecture will set up an experiential booth, “Cheers in Niigata,” at Niigata Airport from August 19 through September 8.
Dubbed the “Niigata Airport Cheers Lobby (KIJ Cheers Lobby),” the booth will feature taps where visitors can pour Niigata’s locally brewed sake themselves. Taps serving amazake and fruit juice made with produce from Niigata Prefecture will also be available. Visitors can enjoy Niigata specialties such as noppe stew, edamame, and tare-katsu pork cutlets. Prices start from 500 yen.
On weekends, chefs from restaurants that received the Niigata Gastronomy Award 2026 will appear at the venue and serve special menus. The price is 2,000 yen.
The venue is the Center Plaza in the public area on the first floor. Opening hours are from 11:00 a.m. to 8:00 p.m. on Mondays, Wednesdays, Fridays, and Sundays, and from 11:00 a.m. to 7:00 p.m. on Tuesdays, Thursdays, and Saturdays. Admission is free.
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