Diners Club Launches Gold Card in Japan, to Rename Core Card as Platinum

Diners Club Launches Gold Card in Japan, to Rename Core Card as Platinum

Sumitomo Mitsui Trust Club has begun issuing the Diners Club Gold card. In January 2027, it will rename its flagship Diners Club Card to the Diners Club Platinum.

Diners Club Gold is the first gold-class card from Diners Club Japan. It is available to applicants aged 20 to 39, and applications can only be made online.

The annual fee is waived for the first year. From the second year onward, the annual fee of ¥11,000, including tax, for the following year will be waived when annual spending in the previous year reaches ¥1 million or more. Cardholders can choose from two designs: the “Globe Design,” inspired by Diners Club’s history and its connections around the world, and the “Star Design,” which uses holograms to express the sparkle of a starry sky.

Cardholders earn 1 point for every ¥100 spent. Under the Gold-exclusive “Point Bonus at Your Usual Stores for Gold” program, points are multiplied tenfold for online top-ups and auto-charges to Starbucks Cards, Uber Eats, Uber Taxi, nosh, Hulu, U-NEXT, train and bus rides, mobile phone bill payments, and more.

Benefits include a full cashback of the monthly Tabelog Premium subscription fee, a six-month trial of Ikyu Premium “Platinum Member” status, and access to lounges at major airports in Japan. One family card is free of charge, and the companion card, the TRUST CLUB Platinum Mastercard, can also be issued free of charge.

Meanwhile, the Diners Club Platinum annual fee will remain unchanged at ¥29,700 for the primary cardholder and ¥5,500 for family cardholders, both including tax, and existing services will continue to be available as before. For new applications submitted after the January 2027 renewal, the card will be issued in a new design featuring “Platinum” on its face. A metal card with a design concept distinct from the Diners Club Premium Card will also be available. Further details will be announced in January 2027.

Sumitomo Mitsui Trust Club said it decided to launch a new product for younger customers as the gold card market becomes increasingly mainstream. The company has created a lineup that allows customers to progress from Gold to Platinum, Premium, and Royal Premium.

⇒For more information

Notice
This article was generated using automatic translation by GPT-4 API.
The translation may not be accurate.