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Singapore Airlines and OpenAI are collaborating on the development and implementation of generative AI for the airline industry.
They will start by enhancing the AI-equipped virtual assistant on the Singapore Airlines website. By improving existing features such as the flight recommendation function, they aim to provide smarter and more personalized support.
Employees will be able to utilize an enhanced virtual assistant to automate daily tasks. By incorporating OpenAI’s next-generation multimodal AI capabilities, the assistant will support employees in accessing and processing necessary information in various formats, enabling swift decision-making, excellent problem-solving, and focus on critical tasks.
In the future, they also aim to optimize operational processes, taking into consideration regulatory requirements, operational constraints, and employee scheduling based on workforce availability.