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Singapore Airlines Launches Campaign for KrisFlyer’s 25th Anniversary
Singapore Airlines celebrates the 25th anniversary of its mileage program, KrisFlyer, by offering bonus miles and other campaigns.
People who book a flight ticket through the official website or app from February 1st to 10th will receive 50% bonus miles. The flight period is from July 1st to November 30th. At KrisShop, from February 1st to 14th, for every 25 Singapore dollars spent using a Mastercard credit or debit card, 250 miles will be awarded.
From February 5th to 25th, the official Facebook and Instagram accounts will call for travel destination dreams and ideas for experiences or items to exchange for KrisFlyer miles. The ten most creative submissions will be awarded 25,000 miles.
Additionally, from February 15th to 29th, selected product categories on KrisShop will offer up to a 50% discount, and bookings for hotels and car rentals through KrisFlyer vRooms will have a 25% discount on mile redemption. The Spontaneous Escapes will also extend its usual one-month travel period by another month.
KrisFlyer was launched on February 1st, 1999. Since then, services have been expanded, including mileage exchange with KrisShop in May 2016, the start of KrisFlyer Experiences offering curated experiences in January 2020, the launch of the Kris+ (KrisPlus) payment and rewards app in October 2020, and the launch of the travel experience platform Pelago in June 2021. KrisFlyer surpassed eight million members in January.
The translation may not be accurate.