JAL Renews Its Original Food Brand ‘JAL SELECTION’

JAL SELECTION new branding image

Japan Airlines (JAL) and JALUX are renewing their original food brand ‘JAL SELECTION’.

Previously, they have sold products such as the in-flight cup noodles ‘Udon Desukai’ and ‘Candy Desukai’ through retail stores and mail-order sales.

The logo has been revamped with a new design featuring the iconic Tsurumaru. Moving forward, they plan to expand opportunities to offer their products at hotel and restaurant events, as well as food festivals, and to enhance their product lineup.

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