The Japan Tourism Agency has announced the details of the Hokuriku Support Discount program.
This subsidy covers up to 50% of travel and accommodation fees in Ishikawa Prefecture, Toyama Prefecture, Fukui Prefecture, and Niigata Prefecture. The maximum subsidy amount is 20,000 yen for single overnight stays or one-night travel products with transportation, 30,000 yen for travel products with transportation lasting two nights or more, and 35,000 yen for multi-prefecture touring travel products that include stays in two or more prefectures. Special consideration for more substantial support is being given to the Noto area.
The program targets not only domestic travelers but also international tourists, aiming to stimulate tourism demand before the Golden Week holiday period. Details such as the implementation period will be announced on the websites of Ishikawa Prefecture, Toyama Prefecture, Fukui Prefecture, and Niigata Prefecture as they become available.
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