Toridoll Holdings is set to open its first store of the fresh-cut beef specialty store “Niku no Yama Gyu” in China.
Following the success of a popup store in Hong Kong in April, a flagship store is slated to open in Shanghai this summer. This expansion is supported by Mr. Luo Dejun of Shanghai Rui Jian Chuang Ye Investment Management, an investment fund that has contributed to the expansion of major global restaurant chains in China, providing contacts, know-how, and financial support.
“Niku no Yama Gyu” is known for its “Grilled Beef Kalbi Donburi”, finished over charcoal, and operates 25 stores in Japan.
After opening “Freshly Fried Tempura Set Meals Makino” in Singapore in September 2021, Toridoll Holdings has continued its international expansion, introducing the brand to Hong Kong in August 2022, opening a
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