Domino’s Pizza, a delivery pizza chain, is selling ‘Pizza BENTO’, a combo set of pizza for one and a side menu, at Tokyo Station. Available only until July 28, this offering targets those using the train for summer vacation travels and business trips.
The pizza comes in a ready-to-eat size with a diameter of about 15 cm, with options to choose between ‘American’ or ‘Domino Deluxe & Margherita’. The set includes French fries as a side. The American pizza is priced at 590 yen, while Domino Deluxe & Margherita is at 790 yen.
Prepared at the Domino’s Pizza Ginza store close to Tokyo Station, the pizzas are transported as per sales demand and stored in warming cases at the storefront, ensuring they remain hot for customers. According to the public relations representative, sales have been thriving, especially during lunchtime, with notable purchases not just from travelers but also from station employees.
The special booth in front of the JR Marunouchi Underground North Exit sells the product daily from 11 a.m. to 7 p.m. (until 6 p.m. on the final day, July 28). Payments are exclusively cashless, including JRE POINT rewards based on the purchase amount. A Domino’s Pizza representative states, “The excitement of opening a pizza box is the charm of our product. We want people to enjoy it as a part of their daily lives.”
‘Pizza BENTO’ is a new product launched nationally on July 22, 2023, as a revamped version of the ‘MyDomino’ set product released in 2023 with pizza and a side menu, taking into consideration scenarios such as traveling and outings by making the pizza slightly smaller and more affordably priced. In permanent stores, customers can choose from eight types of pizzas and six types of side menus.
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