Japan’s station-soba chains launch ‘Shichimi Togarashi for Station Soba’

Japan’s station-soba chains launch ‘Shichimi Togarashi for Station Soba’

Keikyu Royal Foods, Tokyu Gourmet Front, Metro Properties, and Odakyu Restaurant Systems, working in cooperation with House Gaban, have developed “Shichimi Togarashi That Pairs Well with Station Soba” and began offering it in Japan on October 1.

It is available at the following station-soba chains in Japan: Ekimenya, Shibu Soba, Soba-dokoro Metroan, and Hakone Soba. The blend is designed to highlight the sweetness and umami of station-soba broth; white pepper and ginger are included to deliver, in addition to chili-pepper heat, a layered spiciness that spreads gradually.

In a survey conducted by House Gaban in November 2024, the top expectations for shichimi were “a sharp, prickly heat,” “a balance that enhances flavor,” and “an aroma that stimulates the appetite.” Based on these findings, the blend ratio was finalized after multiple prototype iterations.

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