Etihad Airways has launched an official LINE account (@etihadjapan) for the Japanese market.
This is the first time a Middle Eastern airline has launched a LINE account, in partnership with Custom Media, a digital marketing company based in Tokyo, to provide seamless and personalized services to users in Japan.
Passengers with reservations can easily access reservation and flight information updates, as well as receive various services including monthly changing wallpapers featuring destinations and aircraft, priority access to sales and promotions, and more.
Akhil Anumolu, Senior Vice President of e-Commerce, Digital Marketing & Loyalty at Etihad Airways, said, “The opening of our LINE account is a significant step in our digital strategy for the Japanese market. It is not just about opening a new communication channel, but creating a space where we can engage with our customers in Japan in a more meaningful and personalized way. This initiative reflects our commitment to innovation and our dedication to enhancing every aspect of our customers’ travel experience. We look forward to welcoming our customers to this digital space and providing them with Etihad Airways’ excellence and attention to detail.”
