Yamagata Design Group and Escon Japan to Develop ‘Agriculture-Themed’ Hotels Nationwide

Yamagata Design Group and Escon Japan to Develop ‘Agriculture-Themed’ Hotels Nationwide

Yamagata Design Group and Escon Japan will be developing hotels nationwide themed around ‘agriculture’, named “SUIDEN RESORT” (tentatively).

Yamagata Design Resort and Escon Japan have formed a business alliance, through which Yamagata Design will raise 200 million yen in a third-party allocation of shares, with Escon Japan being the underwriter.

Yamagata Design Resort, a part of the Yamagata Design Group, opened “Suiden Terrasse” in Shonai, Yamagata in 2018. They have been working on creating food and accommodation content centered around agriculture, serving 60,000 guests annually. The restaurant in the resort utilizes ingredients procured in cooperation with local producers, including baby leaves grown in-house, achieving a breakfast buffet with a local production for local consumption rate of over 80%.

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